Aviso


Derceto brand development

Derceto’s Aquadapt water utility optimization software delivers annual energy costs savings of between 10-20 percent to large water utility companies in Australia, North America, Korea and the United Kingdom.

An offshoot of New Zealand’s legendary Beca engineering consultancy, Derceto is now a truly global business with offices in London, San Francisco, Atlanta and Toronto as well as their New Zealand head office in Auckland.

As Derceto looks to accelerate global sales momentum, Aviso has been working with specialist technology communications company Sayle Noble & Associates to build a new brand platform spanning wordmark, website, case studies, internal documents, sales brochures and including an innovative print and email direct mail vehicle ‘The Bunn Report’ designed to speak directly to water utility engineers around the world. Market research by Derceto has highlighted the critical importance of customer case studies as the single most important marketing tool for Derceto going forward. Accordingly the new brand platform is designed to showcase customer references.


Website homepage.


Case study, and technical fact sheets.


Stationery including business cards.